Once the initial bump in sales from people spending gift cards ended, sales have been lower than usual. Why? What am I doing wrong? It’s not just you Online sales have gone down for just about everyone. It’s not just you. It probably doesn’t mean you are doing something wrong. Online sales were flat in … Read more
If you get what looks like a bill from Domain Registry, don’t pay it. It says OPEN IMMEDIATELY like it is really important. As a courtesy to domain name holders, we are sending you this notification of the domain name registration that is due to expire in the next few months. When you switch today … Read more
When you are browsing themes on wordpress.org, you can often see an example of what a theme will look like finished. Preview You can get a preview of a theme before you use it. Just go to wordpress.org/themes/. This page shows home pages you can get using various free themes. To get a preview, click … Read more
Why not? Try it! Google usually has some sort of offer running. You might get a postcard with a code to try Google Ads free or an introductory discount. You don’t have to invest a lot. Set a budget that works for your business Google ads give you control over your advertising budget. Set a … Read more
Amazon Prime Day was bigger than ever in 2022. Prime Day was July 12 and 13. Amazon Associates had increased commission rates for even longer. But now that it is over and people start returning things… sometimes you can see your earnings in the negative. It feels like Amazon is charging you to work for … Read more
Help! All of my Amazon Links have turned Spanish! I have tried deleting them and putting them back in and they are still in Spanish! Don’t worry! This is so easy to fix there isn’t even anything to fix. Although you are seeing Spanish. Everyone who uses the English version of Amazon is seeing English. … Read more
What is conversion? Conversion can mean so many things that it can be confusing. The word only means changing from one thing to another. For example, lead into gold, a factory into housing. For online marketing, Conversion means taking the desired action. The action can be whatever you want people to do. It can mean … Read more
It’s a new year. Should I change the copyright date on all my work so I don’t lose it? You really should update any website regularly, including the copyright date. Many people think that if the copyright on a website is old, the website is not trustworthy. That’s a good reason to update the copyright … Read more
Google AdSense Notifications suggested I try out Google’s new official WordPress plugin: Site Kit. I already have AdSense working fine on all of my sites. But I decided to try Site Kit on one. When you set up AdSense Site Kit, be sure you finish following all of the steps. You get Congratulations! messages for … Read more
Your domain name should be short, easy to spell and easy to remember. If your business has existed long enough to have brand recognition, do your best to get that as your domain name. Register Variations If your business name has a possessive or plural S in it, buy it both ways and have the … Read more